Finding the right fashion
photographer for your project can be a difficult task. You want the best
quality available, but many people with a digital camera and limited experience
claim to be professionals or expert fashion photographers. So how do you
separate professional photographers from the regular ones? Here are some things
to consider when hiring a fashion photographer:
Does the photographer really look
like a professional? As a professional, the photographer has to become part of
the scene, especially in fashion events; nobody wants to have a guy that is not
dressed accordingly. It actually applies for any other profession, but it's
essential that a fashion photographer shows his sense of professionalism in his
appearance.
Does he have previous experience in
this type of events? There are several types of events such as weddings,
corporate portraits, etc. And some photographers tend to specialize themselves
in a particular type. It's because there are certain details involved that
makes them different. Even though a person offering his services may be really
talented, it's better to have a specialist shoot the event. After all, being
the first experience on a fashion event for a photographer specialized in
weddings may not be the best idea.
What do you think about his
portfolio? The photographer could have a strong reputation, but if the
portfolio he presents to you seems not to be what is expected for the specific
event, then chances are that the final job would not be what you pictured in
your mind. As mentioned before, photographers develop styles after some years,
and that is reflected in their portfolios, asking them to do something
completely different or new may end up being a problem instead or an innovation
for them. A good photographer will adapt himself to your concept, but the end
result will be much better if that concept is within his style.
Does he ask the proper questions to
get the best possible result? An experienced photographer will ask as many
questions as he needs to make sure he will get the best results. He should ask
questions about what style is preferred for the event, if there is any in
particular, what type of photographs are expected, etc. He should also consider
the time and location chosen for the fashion event to get familiar with the
space and the angles, and the sunlight or illumination available.
Does he have backup equipment
available? A professional photographer has to be prepared for the worst. He has
to carry a couple of back up cameras just in case one of them breaks. Lenses
breaks also, batteries can run out of charge. There are a few things that may
go wrong while shooting the event and you should expect nothing less than a prepared
photographer to get the job done. That includes the lighting; a capable fashion
photographer should have the necessary equipment to make you look good during
the big event.
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